There’s a basic lack of fine ski resorts in Europe that may be booked with factors. Most notably, there’s the W Verbier, after which Hyatt has some boutique choices with its Small Luxurious Inns of the World partnership. There’s one other property opening within the coming weeks, which I needed to take a better have a look at on this publish.
Fundamentals of the Six Senses Crans-Montana, Switzerland
The Six Senses Crans-Montana, Switzerland, is anticipated to open on February 1, 2023. The lodge will probably be positioned at an altitude of almost 5,000 ft, on the north aspect of the Rhone Valley. Crans-Montana is roughly two hours by automobile from Geneva Airport (GVA) or round three hours by automobile from Zurich Airport (ZRH).
The resort will characteristic a complete of 78 lodging, together with terrace rooms, and suites with wherever from one to a few bedrooms. The lodge describes its aesthetic as providing “Swiss chalet structure and Alpine sophistication.”
The property may have three eating places and bars, together with Byakko (a Japanese restaurant), Wild Cabin (an all-day eating brasserie), and Ora Bar & Lounge (a bar meant for apres ski). The property will even characteristic a 21,500 sq. foot Six Senses Spa with 9 therapy rooms, health services, a yoga studio, and extra. The resort may have a big indoor pool, a rooftop swimming pool, a backyard, a sizzling tub, a plunge pool, and extra.
Whereas Crans-Montana is primarily referred to as a ski vacation spot, the resort will probably be open year-round, as this a part of Switzerland can be attractive in the summertime. Crans-Montana is understood for having 300 days of sunshine per 12 months.
Beneath yow will discover some renderings of the property.
I’m a fan of the Six Senses model on the whole, and this property particularly seems to be beautiful. As you’d anticipate, as a stunning lodge in an costly vacation spot, it’s priced accordingly. In ski season, the lodge recurrently retails for over $1,500 per night time, whereas in summer time charges dip under $1,000 per night time.
What frustrates me about IHG & Six Senses
Six Senses is owned by InterContinental Inns Group (IHG), so on the floor this can be a lodge belonging to a serious lodge group with a sturdy loyalty program.
What’s irritating is how poorly Six Senses properties have been built-in into the IHG One Rewards loyalty program. Despite the fact that IHG’s takeover of Six Senses occurred years in the past, nonetheless solely choose Six Senses properties are bookable utilizing IHG One Rewards factors. Not surprisingly, the Six Senses Crans-Montana isn’t bookable with IHG factors.
To me this poor integration is such a missed alternative for IHG, particularly within the luxurious sector. I completely get that these particular person Six Senses properties may not want IHG One Rewards members to fill rooms. Nevertheless, for the general worth of the lodge group and loyalty program, providing extra redemption alternatives at luxurious accommodations would make many individuals rather more engaged within the IHG program.
Heck, if all Six Senses properties have been a part of IHG One Rewards, I’d most likely out of the blue swap fairly a little bit of my enterprise to IHG. That’s regardless of this system’s different shortcomings, like having blackout dates on award stays, restricted elite perks when redeeming factors, and extra.
I’m undecided if IHG’s sluggish integration of Six Senses into its loyalty program is intentional, or if it simply hasn’t been a precedence. Regardless, it’s disappointing.
The Six Senses Crans-Montana is opening in February 2023, and appears attractive. It’s incredible to see one other good ski resort belonging to a serious lodge group opening quickly. Sadly from a loyalty perspective, the problem is that as of now you possibly can’t truly redeem factors at this Six Senses property (and lots of others, for that matter).
It positive can be good if IHG One Rewards obtained its act collectively, and truly capitalized on its more and more spectacular luxurious portfolio.
What do you make of the Six Senses Crans-Montana?