I simply flew Japan Airways’ 777 firstclass throughout the Pacific, and I ended up making an obligation free buy, which I very hardly ever do. I can’t determine if that was the suitable transfer and a straightforward alternative to make a fast buck, or if I simply fell for advertising and marketing round exclusivity…
Japan Airways promoting Hibiki one centesimal anniversary whisky
For the time being, each All Nippon Airways and Japan Airways are promoting Hibiki one centesimal anniversary whisky through their onboard responsibility free. It is a uncommon whisky, so that they’re making this very unique — solely firstclass passengers should purchase it, and every firstclass passenger is proscribed to a single bottle.
What’s fascinating right here is that this one centesimal anniversary whisky is so uncommon that it’s not on the market in lots of different locations. The few retailers that I see promoting the whisky are charging properly over $1,000 for the bottle, and in lots of circumstances, near $2,000. Now, given the very restricted manufacturing and provide, it’s onerous to inform whether or not it’s truly promoting at that value, or if that’s merely what corporations are hoping for, and the stock is simply sitting.
Nonetheless, I discover this to be an fascinating alternative, because it appears to me like you might doubtlessly promote this bottle at a wholesome revenue.
I made a decision to purchase a bottle of whisky through responsibility free
I had recognized about this chance previous to my flight. Once I boarded, I wasn’t planning on shopping for a bottle, primarily as a result of I didn’t wish to lug it round whereas in Japan. It’s good that the airline additionally at the moment serves this onboard, so you’ll be able to take pleasure in as a lot as you’d like through the flight.
Within the firstclass menu binder, I seen just a little card particularly selling the distinctive alternative to purchase this whisky.
Nonetheless, I wasn’t planning on doing it. Nonetheless, shortly earlier than touchdown, the stunning responsibility free flight attendant was strolling by firstclass with a “remaining name” for any purchases. As she stopped by my seat, she particularly identified the chance to buy the whisky, and jogged my memory what a superb deal and uncommon alternative that is. For no matter motive, at that second, I figured I can purchase it.
The associated fee was 60,000 JPY, or round 400 USD. Clearly that’s some huge cash, however it’s additionally rather a lot lower than it’s being bought for elsewhere. I’ve gotta say, the presentation was tremendous good. It got here in a particular Hibiki bag, after which was offered in a wood field.
It even got here with furoshiki, commemorating Japan Airways’ seventieth anniversary of worldwide service.
I made the acquisition, however inside hours, I entered the “now what?” part of processing my resolution. Do I take this dwelling, and serve it to friends who’re large whisky fans over the approaching years? Do I attempt to resell it? Do I… do one thing else?
I believe the worth facet of my mind struggled with turning down one thing that appeared like a straightforward alternative to show a revenue. However I’m unsure how I’d go about promoting this, so possibly I’m the sucker right here!
Backside line
All Nippon Airways and Japan Airways are at the moment giving firstclass passengers the chance to buy Hibiki one centesimal anniversary whisky, which might in any other case be onerous to search out. I’ve been intrigued by this chance, and in the end determined to make a purchase order on my flight, because it looks like this sells for far more in public.
However now that I’ve bought the whisky, I’m confronted with the truth that I’m not within the alcohol resale enterprise, and I don’t truly know what to do with this bottle. Did I simply get an ideal deal on an unique bottle of alcohol that I don’t need and don’t know what to do with, or…?
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