For weeks, Etihad has been teasing a giant announcement. Effectively, because it seems, it was… not a giant deal in any respect.
Lengthy story quick, Etihad is collaborating with Giorgio Armani by introducing Armani / Casa facilities in enterprise class, together with a brand new pillow and blanket, tableware, and so forth.
@ZachHonig attended the occasion (the airline flew a bunch of individuals to Abu Dhabi to disclose this), and generously provided to let bloggers use the images he took, so you’ll find a few of these beneath. He has had nice protection of the occasion, so ensure you test it out and comply with him (not that the occasion appears to be that attention-grabbing, however…).
I like how throughout the press convention, Etihad CEO Tony Douglas referenced how everybody at headquarters loved seeing the web hypothesis over the previous couple of weeks about what was being introduced. Sorry we assumed the airline had one thing attention-grabbing to disclose. 😉
Anyway, I’ll have extra ideas on this in a bit, however frankly after all of the hype, I’m simply going to go the health club proper proper now, as a result of that’s a greater use of my time. Ford and I each do business from home, and we attempt to go to the health club once we each have a spot. If a narrative is definitely essential I’ll say “sorry, breaking information, give me half-hour.” However nah, I don’t suppose this qualifies.
Additionally, Etihad, you didn’t even get the date of the announcement proper. The announcement has been teased all alongside as being on the nineteenth, however then you’ve got a media reveal concerning the product on the 18th with no embargo? SMH…
On the plus facet, my hypothesis about what the announcement could be was roughly proper, besides I gave the airline a bit an excessive amount of credit score in anticipating one thing worthwhile.
Perhaps these of you on the occasion proper now might move on this sort suggestions to Mr. Douglas. Anyway, try this submit later, and I’ll let you know how I actually really feel. 😉
What do you make of this Etihad announcement?