DAMAC Air: New Dubai-Primarily based Luxurious Airline That Makes No Sense?
A effectively revered Dubai-based actual property developer plans to launch an airline, however the particulars (not less than those we all know up to now) make zero sense.
DAMAC Properties launching a luxurious airline, or one thing
DAMAC Properties is likely one of the UAE’s largest actual property builders, and the corporate is now trying to increase its portfolio, by launching an airline, named DAMAC Air. Particulars up to now are actually restricted, although the corporate has shared the under 15-second teaser in regards to the idea (which options each a Boeing 787 and Airbus A380).
Right here’s how DAMAC Properties describes the imaginative and prescient behind DAMAC Air:
DAMAC Air, a visionary initiative by DAMAC Properties, redefines luxurious journey. We provide unparalleled journeys capturing the essence of the world’s most coveted tropical paradises.
Expertise the serenity of Bali, the azure waters of the Maldives, and the colourful spirit of Hawaii. Our modern idea invitations you to discover six world-renowned tropical locales: Bali, Maldives, Hawaii, Seychelles, Fiji, and Bora Bora.
DAMAC Air is greater than journey; it’s a life-style mixing unique thrills with house comforts. We’re not simply altering the way you trip; we’re remodeling how you reside. Welcome to a brand new period of luxurious, the place dream getaways await.
The corporate claims it’s going to fly to 6 locations, together with Bali, Bora Bora, Fiji, Hawaii, Maldives, and Seychelles. Assuming the airline plans to function these flights out of Dubai, that’s fairly an bold venture. Tahiti (a giant jet can’t simply fly on to Bora Bora) is over 10,000 miles from Dubai, so, ummm, that appears a bit unrealistic.
Let’s see how this idea evolves, I suppose?
A number of readers have introduced the DAMAC Air idea to my consideration, which is why I’m writing about it. As you possibly can see, particulars are restricted, so all we are able to do is speculate.
If the corporate behind this idea weren’t a profitable actual property developer, I’d assume some child created this for a college venture, and that this wasn’t really severe.
Whereas I feel a luxurious airline based mostly in Dubai may work, flying to 6 trip locations, a few of which are actually on the opposite facet of the globe, isn’t the concept that’s going to achieve success.
Equally, we’ve seen the launch of Beond Airways, which is an all-business class airline that’s partly based mostly in Dubai, although it operates routes primarily to and from the Maldives. You’d assume it will be extra logical to simply function all-premium flights between Dubai and nearer locations, together with a mixture of enterprise and leisure markets.
So yeah, for now we’ll mark this as “creating,” as there are much more questions than solutions.
Backside line
Dubai-based DAMAC Properties reportedly needs to launch a luxurious airline, which can fly to 6 trip locations across the globe, starting from Bali to Fiji. It is a actual head-scratcher, so I’m undecided what to assume, although I suppose we’ll discover out extra quickly… possibly.
What do you make of the idea of DAMAC Air?
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